Employees deal with all kinds of distractions throughout the day. While collaboration between employees is important, there are times when they need a quiet space to work on projects and accomplish their tasks. A printing company can help businesses give employees the privacy they need without having to completely redesign their office. Large format printing is able to create environmental graphics that conceal workspaces while also creating visual interest when the public comes to visit the office. A printing company can make sure the environmental graphics visually tell the story of the company, as well as showcase the company culture while giving employees a quiet space to work and gather their thoughts.
What Are The Types Of Large Format Printing Used For Privacy
Take a look at these large format printing options that create privacy in a business:
Imaged glass AKA frosted window vinyl minimizes the visual distractions in the workplace by masking the view of others into areas such as offices and storage rooms that are private or not visited on a regular basis by some employees and visitors to the office.
Wall panels create a private space in areas of the office that are traditionally open spaces. The wall panels can be full or partial and use graphics to hide employees from view while still delivering the branding message of the company.
Window graphics can block the view of outsiders into offices, buildings and other corporate spaces through the use of glass graphics and custom-printed window shades. Besides the functional purpose of blocking the view of outsiders, window graphics serve the aesthetic purpose of branding the business to the public.
Environmental Graphics Transform Your Office For More Privacy
Environmental graphics created by a printing company transform your office by creating more privacy for employees so they can complete their work in a quiet space. Large format printing creates window graphics, wall panels and other environmental graphics that transform the look and feel of an office without your company having to invest in a large scale remodeling project. Collaboration among employees is great but there are times when workers need to take a moment for some privacy and gather their thoughts. If you provide your employees with the privacy they need, you will see increased productivity and a return on your investment in environmental graphics.
Help your employees achieve the focus they need at your business by contacting our experienced design team today.
Even though we live in a digital age where a large amount of marketing is done online, there are still times when printed advertising is very effective. Large format printing creates banners, signs, and posters that grab the attention of customers with materials that are heavy on graphics. Wide-format printing creates materials that are too large to be printed on readily available commercial printing presses. For example, large format printing for trade show booths fills the space with your branding message and encourages attendees from other companies to interact with your business. Festivals and community events are similar to trade shows but they give you the opportunity to interact directly with customers after you capture their attention. Wide-format printing is ideal when your business has something important it wants to announce like a grand opening or a moving sale and you need to inform customers of your upcoming promotion or sale.
What Are The Types Of Wide Format Printing?
Some of the types of wide format printing include:
Large Indoor Printing – Some examples include posters and wall graphics that welcome people to your company, retail store or event. They can transform a space in your office from a boring blank wall to an area that tells the story of your company, welcomes consumers, and guides them to products or services you promote. In addition, large indoor printing creates signs that promote your event and guides the public once they arrive at the event.
Outdoor Printing – Common examples of outdoor printing include banners, flags, and billboards that draw the eyes of consumers and brand your business through your logo or marketing slogan. Outdoor printing is a durable form of large format printing as the materials must withstand any kind of elements on a daily basis while still retaining their eye-catching design.
Professional Printing Services That Care
Our professional printing services keep the individual needs of your business in mind when creating high-quality printed materials with large format printing. Our goal is to create banners, posters, and signs that promote your products or services to the public while also branding your company and making you top of mind to consumers. We custom design wide format printing solutions for you because printing services should not be a “one size fits all” process. Our professional printing services provide high quality printed materials that get the attention of others and entice them to interact with you and learn more about your company.
Take advantage of the benefits of large format printing when you contact our experienced design team today.
Employees want to be proud of where they work and show their corporate pride to others. One of the easiest ways to build a strong corporate culture is through the use of powerful signs and graphics. Inspiring wall and floor graphics share the company mission and reinforce company values through repeated viewing of the signs and graphics. Creative and thought-provoking signage does not have to be limited to walls and tables. Digital signage is useful to update staff members with messages that can easily be changed while signs and graphics can be located almost anywhere including walls, tables, and labels on office equipment and kitchen items. Employees also like to be recognized for their contributions to the company and having their name on awards, plaques, and custom made signs shows that the company values their hard work.
Types Of Interior Signs & Graphics That Improve Work Culture
Some of the interior signs and graphics that improve company culture include:
Lobby signs welcome both employees and guests with the logo and branding message of the company. Dimensional lettering signs can be made out of plastic or metal and, when combined with the right lighting, elevate the look of the office.
Nameplates identify individual offices while also highlighting the names of the employees. These interior signs create a cohesive look around the office while also spotlighting the employees that make up the team that works together each day.
Digital signs can be modified on a daily basis to welcome new employees, celebrate milestones such as work anniversaries and even share inspirational thoughts or quotes.
Indoor wall signs can feature the history of the company as well as share the values and goals of the company.
Creative Signage Will Inspire Your Team
Creative signage inspires the team in the office through eye-catching graphics, quotes that reflect the culture of the company. The creative sharing of information can assist the employees to do their best on a daily basis. Signs and graphics that contain too much information, or are all text, will cause employees to lose focus and not keep their mind on the company culture. Creative signage is inspiring, inviting and thoughtfully designed to make employees feel like they are valued and an important part of the company.
Learn more about how powerful signs and graphics build a strong corporate culture by contacting our experienced design team today.
It seems people are always rushing to say that “print is dead”. Thanks to the Internet and social media sites, the top brands around the world digitally deliver their message to consumers. Print marketing is still a vital way for top brands to reach their fans as well as expose their services or products to new customers.
Here are five print marketing trends top brands are using to great success:
Print Newsletters – Consumers receive so much email on a daily basis that businesses need to find a way to cut through the clutter. A print newsletter that is mailed to customers on a regular basis delivers the marketing message to the hands of consumers and is a tangible corporate communications strategy.
Niche Publications – Instead of casting a wide net that might not reach the intended audience, top brands are taking advantage of print marketing trends such as niche publications to reach a specific, highly segmented audience.
Augmented Print – Print and digital can be combined to create eye-catching marketing campaigns that give top brands the chance to create a virtual shop window on their printed marketing materials.
Personalized Print Materials – While personalized materials are quite common when it comes to digital printing, many top brands are increasing the personalization of their printed materials to tailor their branding messages to subscribers as well as specific customer names at businesses instead of sending it to a generic title like “Financial Officer” at a company.
Paper Innovations – Advances and innovations in the print industry are allowing top brands to be creative in their use of printed paper materials. Some of the most popular examples include 3D shapes, foil and varnish finishes, as well as interesting textures. These innovative print techniques create a memorable impression that makes customers want to keep their printed marketing materials to show others.
Print Marketing Materials Popular Brands Are Utilizing
Popular brands use these print marketing materials to make an impact:
Vinyl wraps – Vinyl wraps bring blank walls to life no matter the shape of the space. These can provide creative images ranging from subdued to eye-catching.
Safe open spaces – Instead of feeling trapped in an office with white walls and a giant wooden door, glass doors and open office spaces are the new trend. Safety decals are a low-key way to keep people from bumping into glass walls and doors.
Minimalism – The days of logos that were complex to the point that they had too much detail are over. The current trend in print marketing materials is signs that are simple and to the point when delivering a marketing message.
Mixed media – Vinyl printed material, combined with a logo, gathers attention from consumers thanks to the combination of materials and mediums to create a singular branding statement.
Custom Printing Services When Quality Matters
No matter what type of print marketing materials a company wants to use, quality printing is necessary to create a print marketing solution that stands out from the crowd. There are no “cookie-cutter” solutions when it comes to marketing and branding a business through the use of print marketing. Custom printing services address the singular needs of each business and craft an individual solution that delivers the intended marketing message while also keeping the business top of mind to consumers looking to utilize the products or services of the company.
Discover which print marketing trend will deliver the desired results for your business when you contact our experienced team today.
Custom flags and banners are powerful marketing tools that create brand awareness AKA the extent to which customers are familiar with the image or specific qualities of a particular brand or service. Custom banners in front of your business, or at an event, draw the attention of customers with their graphics. Banner printing can place your logo, company name and marketing slogan on custom flags and banners of all shapes and sizes. They market your company and help people remember your name and the services you offer. Plus, they are a simple and inexpensive marketing tool that can be used on a daily basis while providing an impressive return on investment (ROI).
What Are The Types Of Custom Flags And Banners
Businesses looking to market using custom flags and banners have multiple options:
Pull-Up/Retractable Banners – These custom banners are double-sided and perfect for signage needs at trade shows and indoor events. Thanks to the retractable system used for displaying them, pull-up banners are easy to display and can be seen from both sides which doubles your marketing impact.
Step and Repeat Banners – This banner printing solution is seen at red carpet events for press photos. Step and repeat banners feature your logo behind the people taking photos which gives an “event feel” to your marketing efforts.
Custom flags – They are displayed in the area outside of a business and include your name and marketing message. Plus, they get your business “passive attention” which means you are getting attention you didn’t ask for but you are getting anyway thanks to the eye-catching nature of the flags.
Professional Banner Printing & Installation Services
Professional banner printing and installation services let you know the many options available to you in order to market your business. Custom flags and banners can be made out of various materials including vinyl, mesh and fabric. The company handling your banner printing needs will discuss your marketing goals and strategy so they can determine the correct type of custom banners to achieve your desired final results. Custom flags and banners brand a business, reach a large indoor and outdoor audience and spur impulse buying decisions.
Jumpstart your marketing efforts when you call us today about custom banners and flags for your business.
A business won’t get any customers without custom signs and graphics that call attention to their services or products. A custom sign can share what your business is about, as well as your corporate culture, thanks to the image that your brand projects with the signage. Custom signs are your first impression to customers so you need to consider what style, size or type of sign to use for your business. Another aspect of business branding is maintaining a consistent look to the design of your signs in order to create brand awareness and make your brand stronger as time passes and more people view the signage.
What Types Of Custom Signs Will Help With Branding?
Keep these options for custom signs in mind when branding your business:
Outdoor signs – Exterior signs are likely what people first notice about a business. Outdoor signs make a first impression that is also a lasting impression on customers. Share your company logo or marketing message to make business branding easier.
Interior signs – The inside of your business is a prime opportunity to spotlight your brand. From copy that showcases different parts of the company to lettering and color choices that set the interior mood of the business to eye-catching wall graphics, interior graphics establish your brand.
Traveling signage – Not all customers will discover you at your place of business. Trade shows and business seminars are a great opportunity to showcase your brand. Custom signs and graphics can be in a trade show display, a vehicle wrap or on branded materials that you hand out at the event.
Sign Company With Solutions To Your Printing Needs
When it is time to create custom signs and graphics, you need to utilize the services of a sign company that is experienced in providing solutions to your printing needs. An experienced sign company knows that signs that brand your company can be much more than the sign over the door of your business. The sign company knows there are different shapes, sizes, materials and locations that can be used to market your company. In addition, a sign company will not offer a cookie cutter solution to your branding needs. They will sit down with you and discuss your business branding vision before beginning work on your custom signs solution.
Contact our experienced design team today about creating custom signs and graphics that brand your business.
Trade show displays are a great way to showcase your services. However, it is not always easy to stand out in a sea of graphics. Research shows that a trade show exhibitor has three seconds to communicate the key branding message to those passing by the display. This short time to communicate your message makes event graphics that get attention a priority for any business. In addition, samples of your product (if possible) are great to handout to customers. While a pool company can’t hand someone a new pool to carry to their backyard, companies that specialize in can coolers, golf balls and other smaller items can send people home with samples of their product to enjoy. These easy to hand out items can be branded and are an inviting part of trade show displays.
Trade Show Graphics Tips
When it’s time to design and produce trade show graphics, here are some helpful tips for you:
Color is your friend – Colorful event graphics capture the attention of those looking at the various trade show displays. Colorful displays stand out more than a single color display that blends into the background.
Look up – People will notice trade show displays from a distance. Think about what you want people to see when they are across the floor from your display. Avoid putting important event graphics at floor level. Elements that are higher, and viewed from a distance, should be the ones that are designed to get attention.
Company branding – A trade show display is a chance to brand a business to new customers and those familiar with your brand. Take advantage of this branding opportunity to showcase your marketing message.
Event Graphics Have A Massive Impact On Your Success
Event graphics play a major part in the success of your company. They serve as an extension of your marketing efforts and draw attention to your trade show displays. Use brand related images for your trade show graphics to visually tell the story of your company. Plus, they encourage people to visit your booth and learn more about your services. Event graphics should be easy to understand, as well as easy to process, because you will have competition for the attention of consumers at an event. Don’t overwhelm them with graphics that are cluttered and hard to understand.
Take the first step in creating trade show displays that stand out from the crowd when you contact our design team today.
Planning an event takes weeks, and sometimes months, to be successfully planned and executed by an experienced event team. While planning an event of any size is hard work, there are some tips event planners can follow to execute a successful event. Promotional products can be personalized using custom printing techniques. Before the day of the event, be sure and “event print” items such as banners and flyers. The use of flyers before an event is an intimate way to convince people to attend the event. Flyers are a marketing tool that fits right in the hand of potential event attendees. Banners get the attention of the public and the type of banner depends on the location and type of event. A large backdrop banner handles any type of weather when it is placed outdoors. If there is not a lot of room for a large banner, roll-up or tear drop banners brand the event thanks to their ability to fit in smaller set-up spaces.
Custom Printing Tips For Successful Event Planners
Event planners need to follow these tips when it is time to event print:
High-quality materials – Customers will judge the event by the quality of printed materials used. Capture their attention with banners, backdrops and posters made with the best possible materials. Make sure flyers or other materials handed to consumers can withstand the elements on the day of the event.
Strategic placement – There is no need to take the time to design and create event signage if the signs are not placed where they can easily be seen by others. Let consumers know what the event is about, and what they can expect, through the use of banners and posters that get the attention of the crowd.
Small items – Banners and posters get the attention of those attending the event but the small things also stand out. Brochures, stickers and window clings help consumers remember attending the event.
Promotional Products Are Essential Marketing Tools For Events
Promotional products created using custom printing are an essential marketing tool when it comes to events. People can take promotional products home with them to easily remember you after the event. Event print items can include stickers, decals, flyers and other easy to carry items branded with your logo and marketing message. There is an old saying that says “repetition breeds familiarity”. This means the more people that see your logo or event promotional product, the more people will remember your business and keep you top of mind when picking a company that provides your services. Promotional products are an effective marketing method that keeps you in the public eye.
Put these powerful print tips into action when you contact our experienced design and print team today.
Falconboard is a cardboard alternative to foamboard and Gatorboard. While several different widths are available, the most common thickness is 3/16″. Falconboard has a white printing surface so you can print true-to-color images on the board unlike most other cardboard surfaces.
Falconboard is a great media to convey your stewardship for the environment to your clients. The material is completely recyclable and it is approved for the Sustainable Forestry Initiative® certified sourcing label indicating renewable virgin and post-consumer recycled fibers.
Falconboard is a quite strong. The corrugated center allows it to be used for point of purchase structures. The material can be used to create temporary tables, chairs, and display shelving units that are relatively easy to assemble at your point of purchase.
Often simply called Gator, this material is constructed of two sheets of a wood fiber veneer with a foam filling. However, unlike foamboard, this foam filling is much denser making for a heavier and sturdier material than regular foam. The main advantage to this is that it can stand on its own without unsightly bowing. Regular foam will almost certainly bow at larger sizes when standing on its own.
Gator is typically ordered with a three-letter designation. The first letter is the color of the primary print surface, the middle letter designates the color of the middle foam filling, and the last letter designates the color of the back side. The two most common designations are:
WBB – this means the front (print side) is white, the middle foam filling is black, and the back is black and thus suitable for single-sided printing only
WBW – this means the front (print side) is white, the middle foam filling is black, and the back side is white. In this case, you can print on the back side of the gatorboard.
The most common form of single-sided gator is WBB (white front, black middle, black back). This is because most designers believe the black color is less intrusive than white when gator is used as a display piece.
Gator is available in several different thicknesses but the most common are 3/16” and 1/2”. You can request a consultation for which width is appropriate for your job. It is important to know how your gatorboard will be displayed because different hardware display units are manufactured for particular gatorboard widths. Your printer can help you plan this.
